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Quotation request form
To request a quote from FWC, please complete the following form with you personal info. You don't need to complete all the field in this form, but as more details about the project you give us the more precise the quotation will be, remember with only your contact information you will be able to send the request form.
Contact Name:
Telephone(s):
Company:
Fax:
Key Project Lead:
Email:
Title:
URL:
Address:
Project
1. How would you define this project:
Select one
marketing communications site (company/product info, etc.)
online venture
intranet
extranet
web-based game or entertainment site
community site
web-based application (tool or utility)
portal
content-based publishing site
sales/e-commerce site
redesign of current site
adding features to current site
other
2. What features and services do you think you'll need:
Identity
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Branding/Co-branding/Online Brand Extension
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Naming
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Logo Design
User Experience (Front-End)
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Information Architecture (navigation, organization, restructuring)
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Visual (Graphic) Design
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Audio/Video Development
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Content Development
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Chat or Discussion Areas
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Transactions (catalog and shopping cart)
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Shopping Experience Design
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Personalization/Customization
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Search Engine
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Games/Contests
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Localization/Globalization
Other
Technical (Back-End)
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Database Design and Integration
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Content Management System
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Commerce Engine
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Community Tool Development (message boards, chat, etc.)
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Personalization
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Advertising and Sponsor Management
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Traffic Logging and Analysis
Select an option
must have
would like, but not critical for phase one
possibly
don't want
User Tracking (including cookies)
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Administrative Tool Development
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Java or Application Development
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Site Coding (HTML, JavaScript, Perl)
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Legacy System Integration
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Network Architecture
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Web Hosting
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Technology Tool Research and Recommendations
Other
Strategic
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Market Study
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Revenue Forecast Model
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Release Strategy and Project Plan
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Brand Strategy
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Online Identity Guidelines
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Content and Editorial Strategy
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Community Model
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Commerce and Merchandising Plan
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Media Strategy
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Staffing Plan
Misc.
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Editorial Review
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Usability Testing
Select an option
must have
would like, but not critical for phase one
possibly
don't want
Maintenance
3. What are your objectives for this project: (check all that apply)
Create a new marketing presence on the Internet.
Develop a strong online brand (or division or product).
Reposition an existing marketing presence on the Internet.
Internationalize a site or portion of a site.
Develop one-to-one marketing initiatives and relationships.
Explore and develop a Proof of Concept (a set of screens that simulate the user interaction and navigation for a specific set of features) prior to committing resources to full site development.
Provide extensive customer sales or support functions.
Provide detailed product or catalog-based information.
Establish personal contact with visitors and elicit feedback.
Develop or improve online experience or online consumer purchase experience.
Build a community for a particular affinity group (such as specific types of customers or strategic partners).
Establish and maintain a technological edge over your competitors.
Other
4. What are your revenue or cost-savings goals and objectives: (check all that apply)
Develop advertising-based revenue.
Develop merchant or customer listing revenue.
Develop direct sales revenue for: company group; division; product etc.
Develop subscription or other ancillary, transaction-based revenue.
Reduce traditional sales or support casts.
Increase the productivity of internal operations (for group/division).
Increase traffic to site (number of customers per
in the first
after launch).
Increase total sales (sales goals targets by
in the first
after launch).
Other
Audience
1. Who is your primary target audience, and how would you describe them? (consider demographics and psychographics such as lifestyle, attitude, purchasing habits and motivations)
2. Your secondary target audience?
3. If this is a commerce site, describe their current buying experience and subsequent needs:
4. Have you conducted any market research to define your audience? If so, please explain.
5. What are the top four reasons first-time users would come to your site?
6. What are the top four reasons first-time users would become loyal return customers?
7. What would be the barriers, if any, to acceptance?
Industry
1. Can you share any current trends in your industry? The future direction of your industry as you envision it?
2. Who are your biggest competitors?
3. What do you like or dislike about your competitors sites?
4. How do you see yourself defining a competitive advantage within this industry?
1. List some adjectives that describe the site experience you want to create:
2. If your site had background music, what type would it play: (choose all that apply)
Opera
Classical
Pop/Top 40
Classic rock (70s -- 80s)
Oldies (50s - 60s)
Hard rock/heavy metal
Swing/big band
Soul/R+B
Funk/disco
Hip-hop/rap
Techno
Acid jazz
"Traditional" jazz
Country/country rock
Folk/bluegrass
New age/instrumental
Reggae
Show tunes
Other
Branding, Marketing, and Promotional Issues
1. Are you seeking to extend, maintain, or develop any brands over the Internet? If so which ones?
2. Do you use an advertising agency, or brand design firm? If so, how involved will they be in the development or redesign of your website?
3. How do you plan to promote your product and/or site? (Do you have a media budget, marketing/promotional strategy, and PR plan?)
4. For example, do you intend to drive traffic to your site from any of these traditional media methods? (check all that apply)
Advertising: Print; Radio; TV; Outdoor signage campaigns
Direct Mail
In-store promotions
Giveaways
Events
Word of mouth; feet on the street
Other
5. Do you have examples of other sites that you find appealing? If so, please identify them and why they are attractive to you.
Budget
1. What is your estimated budget for site development:
under 5k
5-25k
25-100k
100 - 250k
250 - 400k
400 - 600k
600 - 1M
1M - 1.5M
1.5M - 3M
3M - 5M
over 5M
2. Do you have additional budgets allocated for:
media?
hosting?
maintenance?
Schedule
1. What is your deadline for selecting a web vendor?
2. What is your estimate launch date?
3. Are there any external factors driving your launch date? (product launches, industry shows, etc.)
Infrastructure
1. Do you have your own server? (choose one)
Select item
Yes, we house our own internal server
Yes, we currently use a hosting service
No, but we intend to handle this ourselves
No, and we could sure use your advice here
2. What legacy systems or databases are currently in place?
3. Do you have target platforms or browsers?
Vendor
1. What aspects of a vendor's performance are important to you? (capabilities, work style, geographical location, size, reputation, status, etc.)
2. Are there other known details you would want to tell a prospective vendor?
Completing Form
1. Please enter the e-mail address you would like the results sent to:
Contact Info
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