The process of packaging design and development involves a singular work of shaping the final package but also a deep integration with other parts of the product´s chain. In this way, it can´t be thought as an individual work, although it is. It requires integration with other parts of the process, such as logistics.How does it start? What do we need to know? At the beginning, Packaging design and development requires a first identification of several elements such as: legal, end-use, regulatory, among others.
Knowing this we can shape and start thinking of an ideal packaging for the product. According to it, we can go further in the designing way. This is the most of important guarantee of achieving your goals.
In Flat World Communication, we offer you Packaging design and development, including the process of design, evaluation, and production of packages. Packaging can be described as a coordinated system of preparing goods for transport, warehousing, logistics, sale, and end use.
Jenny Domizi is a marketing consultant of Flat World Communication, a graphic design, web design & marketing design company that provides branding, editorial, web and multimedia services for companies of all sizes.